What turns a courtroom case into a national obsession? Bruce Allen Murphy, Carol L. Wright, James Glass, Lindy Hughes, and R.G. Belsky explore the elements that define a true trial of the century and why these cases grip the public imagination. This session looks at how real landmark trials unfold and how writers can draw on their structure, personalities, and stakes to create unforgettable courtroom drama in fiction.
Swag That Sticks: Turning Merchandise into Meaningful Connection
Don Bruns and Stacy Allen examine author merchandising, how to create memorable swag, where to find quality items, and how thoughtful, well-branded materials can strengthen reader connection and visibility.
