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How Bestsellers Are Built

Presented by: Chris Reardon | Eddie Lightsey | Helen Yu | Hurt Lombard | Joel Tomlin | Reed Colman | Robbie Bryan
Categories: Alternative Publishing | Distribution | Marking | Publicity

Chris Reardon, Eddie Lightsey, Helen Yu, Hurt Lombard, Joel Tomlin, and Robbie Bryan explore the marketing and publicity efforts behind bestselling books. They share how publishers and marketers support authors and outline steps writers can take to position themselves for success.

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