What Makes a Character Truly Memorable

Elizabeth George, Alison Gaylin, Brad Parks, Daniel Palmer, and Charlaine Harris discuss the art of character creation. They share insight into process, persistence, and emotional truth, revealing what makes characters resonate with readers.

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What Writers Should Be Reading and Why

What Writers Should Be Reading and Why

Reading is one of a writer’s most important tools. Kelly Brakenhoff, Neda Lopez, Philip Cioffari, Richard Schwartz, and Tom Wallace discuss the books that have shaped their craft, inspired their work, and supported their research. This session explores how thoughtful...

What Makes Action Adventure Work

What Makes Action Adventure Work

Charles Kowalski, Dale T. Phillips, Kathryn Lane, Margaret Mizushima, Phil Ribera, and Stacy Allen explore what defines the action adventure genre and why it works so well. They discuss how to create fast moving plots, sustained tension, and characters who drive the...

How Readers Judge a Book by Its Cover

How Readers Judge a Book by Its Cover

Avery Aames, Barbara Agnew, Denise Swanson, Heather Webber, Marcia Talley, and Sara Rosett join a bookseller to explore how cover design influences buying decisions—and how visual branding shapes a reader’s first impression.