What Makes a Book Irresistible

Publishing & Author Career • Writing Craft
2025
Featuring Cal Stone, Charles D'Amico, Dianne McCartney, Judith Gaines, Sandy Clements

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Cal Stone, Charles D’Amico, Dianne McCartney, Judith Gaines, and Sandy Clements explore the marketing power of great packaging—showing how covers, blurbs, and descriptions work together to capture attention and draw readers in before page one.