Cal Stone, Charles D’Amico, Dianne McCartney, Judith Gaines, and Sandy Clements explore the marketing power of great packaging—showing how covers, blurbs, and descriptions work together to capture attention and draw readers in before page one.
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Sheila Stevens discusses the biological basis of criminality and psychopathy.
Clay Stafford interviews Chris Grabenstein about his path as a writer, his success in children’s literature, and his collaborations with James Patterson. The conversation blends humor, insight, and practical guidance on building a lasting writing career.
Joseph Valencic explores how authors can build a strong personal brand—using social media, podcasts, interviews, readings, and giveaways to engage readers and turn followers into a connected community.