Effective conflict is the engine that powers story. B.J. Sloan, Bruce Robert Coffin, Debra Goldstein, Ernest Lancaster, Mark Jones, and Peter W.J. Hayes explore how to sustain tension by balancing external stakes with internal struggle. This session focuses on using conflict deliberately to shape character, strengthen scenes, and hold reader attention throughout the narrative.
Marketing Without the Mystery
Carmen Amato, Kelly Oliver, and Lisa Wysocky break down how to identify and reach your ideal readers, offering clear strategies for building awareness, connection, and long-term engagement.




