Creative Marketing Ideas That Actually Work

Categories: Branding | Marketing | Publicity

Agent and author Lynette Eason presents a hands-on exploration of marketing strategies that truly resonate, covering brand identity, audience targeting, and storytelling techniques that strengthen an author’s public presence.

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Pitching for the Screen: How to Get Heard

Career, Educational, Pitching, Screenplays, Screenwriting, Speaking

Blair Richwood, Cathy Fonyanetta, Heather Hale, and Jenny Sorella explore the art of pitching for screen projects. They share practical strategies for shaping a clear pitch, engaging decision makers, and presenting stories with confidence and impact.

Making a Script Work as a Complete Story

Film/TV, Screenplays, Screenwriting, Story, Writing

A strong script works as a unified whole. Richard Walter offers an inside look at what Hollywood expects from professional screenwriters, breaking down structure, character, and story cohesion. This session focuses on refining scripts so every element supports the...

Why We Love the Villain

Character, Thriller, Villains

Angela K. Durden, Charles Kowalski, Jim Nesbitt, Linda Sands, Max Allan Collins, and Reavis Z. Wortham explore what makes villains unforgettable. They discuss complexity, motivation, and the qualities that turn antagonists into some of the most memorable characters in...

Creative Marketing Ideas That Actually Work

Pitching for the Screen: How to Get Heard

Making a Script Work as a Complete Story

Why We Love the Villain

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