Mary Coley, Claire Applewhite, Pamela Fagan Hutchins, and Robert Downs examine the fundamentals of author branding, offering practical guidance on balancing creativity with marketing strategy to cultivate a consistent, authentic public image.
Building Believable Characters From the Inside Out
Baron R. Birtcher leads Barbara W. Bailey, Jane Bock, Matthew John Meagher, and Shirley B. Garrett in a discussion on building memorable characters. They explore backstory, motivation, and the subtle details that bring fictional people to life.
