The Do’s and Don’ts of Building an Author Brand

Categories: Branding | Marketing

Mary Coley, Claire Applewhite, Pamela Fagan Hutchins, and Robert Downs examine the fundamentals of author branding, offering practical guidance on balancing creativity with marketing strategy to cultivate a consistent, authentic public image.

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A Conversation Among Authors

A Conversation Among Authors

Claire Tui leads conversations with authors about their most recent or well-known novels, discussing the inspirations behind them. The authors reflect on how they feel about their work now and share what projects are coming next.