The panel emphasizes how social the publishing industry is and the importance of networking. They discuss how it is a business after all, and it is more about whether you can sell, not how well you can write. The panel suggests having a social media presence and following.
Which Paid Ads for Authors Are the Most Worthwhile Presentation?
Which advertising types give the most bang for your buck? Corrine Pritchett and Jennifer Vance describe three categories of paid advertisement and how to proceed.
