Kayla Brown, Nina Wachsman, Ronda Wells, and Sara Wigal share insider strategies from both author and publicist perspectives on how to get booked at reader events and festivals, and how to make the most of every opportunity once you’re there.
How Bestsellers Are Built
Chris Reardon, Eddie Lightsey, Helen Yu, Hurt Lombard, Joel Tomlin, and Robbie Bryan explore the marketing and publicity efforts behind bestselling books. They share how publishers and marketers support authors and outline steps writers can take to position themselves...




