Sara Wigal guides writers through building an author brand that reflects their values and goals, exploring tools such as SWOT analysis, market positioning, and personal storytelling.
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Misdirection keeps readers guessing while fair play keeps them satisfied. Saralyn Richard, Jill Orr, Mariah Fredericks, and Rich Zahradnik explore how to design red herrings that surprise without cheating the reader. This session focuses on balancing intrigue, logic,...
Authors explore the age-old question every writer faces: write what you know or research what you don't. This conversation examines how writers balance personal experience with deep research, when instinct matters most, and how thoughtful preparation can expand both...
Today’s heroes are complicated, flawed, and often uncomfortable in their own skin. In this panel, authors explore how modern protagonists have moved far beyond traditional heroic archetypes, reflecting changing values, diverse backgrounds, and moral ambiguity. The...