Agent and author Lynette Eason presents a hands-on exploration of marketing strategies that truly resonate, covering brand identity, audience targeting, and storytelling techniques that strengthen an author’s public presence.
How Blogging Builds Your Author Platform
Mike Gulliboe, John Hegenberger, Kathryn Lane, Sherry Stout, and Warren Moore explore how authors can use blogging and social media to build visibility, connect with readers, and promote their work as part of a sustainable, long-term marketing strategy.
