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Creative Marketing Ideas That Actually Work

Presented by: Lynette Eason
Categories: Branding | Marketing | Publicity

Agent and author Lynette Eason presents a hands-on exploration of marketing strategies that truly resonate, covering brand identity, audience targeting, and storytelling techniques that strengthen an author’s public presence.

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Writing Crime Across Centuries

Writing Crime Across Centuries

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Edward Marston and Judith Cutler talk about writing crime fiction across vastly different time periods. They discuss how personal experience and historical knowledge inform their work and help create believable stories whether set in the distant past or the present day.

The Forensic Details Readers Believe

The Forensic Details Readers Believe

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Small forensic mistakes can break a reader’s trust. Retired forensic supervisor and DNA analyst Joe Minor explains why accuracy matters and which details readers notice most. This session shares real-world insight that helps writers create crime fiction that feels...