Bente Gallagher shares her experience building an author brand—what it truly means to become a “brand,” and why expectations can grow harder to escape as your visibility increases. She examines the elements of branding (name, style, image, consistency) and offers guidance to authors who use pen names, including how to create and maintain a distinct identity.
Distributing of Self-Published and Independent Books
Self-published authors dive into the ins-and-outs, including distribution, platforms, audiobooks, copyright, and more.
