Sara Wigal guides writers through building an author brand that reflects their values and goals, exploring tools such as SWOT analysis, market positioning, and personal storytelling.
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Cozy mystery authors discuss incorporating or avoiding explicit content in their novels, as well as different explanations of mystery subgenres.
Authors talk about what makes a mystery novel a women's fiction book. They expand upon this thought by discussing the relationship between writing crime fiction and women's fiction.
Jane H. Bock gives a presentation about the uncommon opportunity to utilize forensic botany as a plot device in mystery writing. Case studies relating to botanical science are included as examples.