Crafting the Perfect Package: Cover Designs, Blurbs, Descriptions

Categories: Branding | Fiction | Marketing

This panel focuses on the importance of book covers and blurbs in marketing books, particularly in the crime fiction genre.

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20 Years to Overnight Success

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New York Best Seller John Lescroart addresses the stereotypes about writers and emphasizes that the key to success is getting picked up by an editor or agent. He specifically outlines what you need to become a successful writer.