Why We’re Drawn to Stories About Serial Killers

Why are writers and readers drawn to stories about serial killers? Chelsea Cain, Jennifer Hillier, Jennifer McMahon, Patrick Kendrick, and Rick Mercer discuss the dark appeal of the genre and what defines compelling serial killer fiction. This session explores fascination, fear, and moral tension, helping writers understand how to write about evil without glorifying it.

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How Readers Judge a Book by Its Cover

How Readers Judge a Book by Its Cover

Avery Aames, Barbara Agnew, Denise Swanson, Heather Webber, Marcia Talley, and Sara Rosett join a bookseller to explore how cover design influences buying decisions—and how visual branding shapes a reader’s first impression.