Using Social Media to Grow Your Audience

Categories: Marketing | Publicity | Social Media

Elysse Wagner shares practical strategies for using platforms such as BookTok, Facebook, and Instagram to market books. She offers clear, actionable guidance to help authors grow their audience and increase engagement.

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How to Promote Your Book Successfully

Alternative Publishing, Marketing, Media, Publicity, Publishing

Author and publicist Tom Robinson explains the essential steps for promoting a book. He outlines how strategies differ for self-published and traditionally published authors and how to decide when to manage publicity yourself or work with a professional.