Developing Your Brand

Presented by: Sara Wigal

Sara Wigal outlines the initial steps for branding your book and author career, discussing both external and internal factors to consider. Her presentation helps authors navigate the challenges and opportunities involved in establishing a strong personal brand.

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Writing Your Memoir

Writing Your Memoir

This panel discussion focuses on memoir writing, featuring five authors sharing their experiences and insights. They discuss the differences between memoirs and autobiographies, with memoirs covering specific life chapters rather than entire lifespans.