Mary Coley, Claire Applewhite, Pamela Fagan Hutchins, and Robert Downs examine the fundamentals of author branding, offering practical guidance on balancing creativity with marketing strategy to cultivate a consistent, authentic public image.
From the Newsroom to the Novel
Bruce DeSilva, Carolyn Hart, Craig McDonald, Julie Kramer, and Sara Blædel talk about the leap from journalism to fiction. They discuss how reporting sharpened their sense of realism, detail, and setting, and how truth learned on the job strengthens storytelling on...
