What Actually Works on Social Media

MaryGlenn McCombs, Rick Robinson, Scott Pearson, and Tom Robinson share what has worked best for them when using social media to reach readers. They discuss advertising, platform choices, and the importance of timing and connection, while emphasizing that the most effective approach is one that fits your voice, goals, and audience.

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How Investigators Spot a Lie

How Investigators Spot a Lie

What tells give someone away when they are lying? Frank Runles draws on decades of experience to explain the verbal and physical cues people often display when attempting to deceive. This session offers practical insight into interrogation dynamics and human behavior,...