William Martin breaks down what it takes to grab a reader from page one and hold their attention. He introduces six key principles he believes every strong opening must address, while also highlighting common language and structural missteps that quietly push readers away. This session offers clear guidance on how to open with confidence and momentum.
Using Social Media to Grow Your Audience
Elysse Wagner shares practical strategies for using platforms such as BookTok, Facebook, and Instagram to market books. She offers clear, actionable guidance to help authors grow their audience and increase engagement.
