Carly Watters and Clay Stafford explore how authors can build and sustain a compelling brand—one that resonates with readers, reinforces your author identity, and supports long-term success. They also share insights on marketing, publishing, and shaping a career that reflects your voice and values.
Spin Off Your Book into a Documentary
Joseph Valencic suggests turning your book (or parts of it) into a documentary, and it doesn't matter whether it is a fiction or nonfiction book. He explains what a "treatment" is and why you have to allow room for "happy accidents."




